Life is full of memorable moments. Your first salary, the day you get married, your promotion, celebrating your new born, your child's first day of school...and the list goes on. While you celebrate them with your loved ones, these beautiful, moments can even be the triggers to start something big in life - achieving your financial goals. Because starting early, during these opportune moments, may be the key to success. So, cherish every wonderful moment, and let it be a beautiful reminder to invest in Mutual Funds.
Join the growing number of Mutual Fund investors. Be a part of Desh Kare Nivesh. movement.
India Is Investing. And How!
- Equity mutual funds’
AUM at record high - 3x growth of investor
account - Retail Investors leading
equity investments
#Data as on March 2022 | Source: NSDL
Data as on March 31, 2022. | Source: AMFI | Account refers to a folio. An investor may have multiple accounts in a single fund or across funds. This is therefore not a count of number of investors, but number of accounts.
Data as on May 2022 | Source: AMFI | Individuals include HNIs or investors who invest with a ticket size of Rs. 2 lakhs or above. Equity oriented schemes include equity and balanced funds.
IT'S NOT JUST INDIA, EVEN BHARAT IS INVESTING
India
Bharat
Top 30 geographical locations in India (T30) represent India
is. In equity-oriented scheme
Locations beyond top 30 cities (B30) represent Bharat
India showcases higher representation of individual investors (74%) as well as institutional investors (95%)
Bharat has relatively low representation of individual investors (26%) and institutional investors (6%)
Data as on May 2022 | Source: AMFI | Equity oriented schemes include equity and balance funds. Non equity oriented schemes include liquid and money market schemes and debt and debt oriented funds.
HOW THE YOUTH INVEST?
Positive impact of the pandemic
Over 40% young investors are ready to invest more than the pre-pandemic times.#
Nivesh for a
brighter future
Around 60% youngsters focusing on the goal of future and retirement security.#
Financially savvy Gen Z and Gen Y
Investors in the age group of 18-24 (Gen Z) and 25-30(Gen Y) rule the 'first-time investors' chart.#
Major participation in direct equity investment
Young and Freshers contribute over 70% of customer base of brokerage firms.*
Source: #Groww (backed by Sequoia Capital, Ycombinator, Ribbit Capital, Tiger Global etc. Brokerage firms include platforms like Zerodha, Upstox, HDFC securities, Geojit etc.| Survey of 2 lakh people between 18-50 age bracket. |The survey of over 20,000 Indians between the age of 18 to 30 years . Data as on August 2021 | *Economic Times
HOW WOMEN INVEST?
Positive Impact of the pandemic
44% women invest more than 20% of their monthly income out of which around 8% women invest more than 50% of their income every month.
Preference to new-age investment options
Young female investors favour mutual funds (79%) and direct equity (60%) over traditional instruments such as bank FD, gold etc.
Shifting focus on goal-based investments
51% women invest for personal goals, 43% invest to support family goals. Young females invest significantly for travel goal.
Aspiration to retire early
Majority of women (70%) invest to attain yearly and happy retirement.
Data as on March 2022 | Source: statsofindia.in
WHAT IS THE DESH INVESTING FOR?
- 18-24
- 25-30
- 31-40
- 40+
- Long-term wealth creation
- General saving
- Education
- House purchase
- Marriage
- Retirement
- Tax Savings
- Long-term wealth creation
- General saving
- Education
- House purchase
- Marriage
- Retirement
- Tax Savings
- Long-term wealth creation
- General saving
- Education
- House purchase
- Marriage
- Retirement
- Tax Savings
- Long-term wealth creation
- General saving
- Education
- House purchase
- Marriage
- Retirement
- Tax Savings
- State Wise AAUM
- State Wise Penetration of Mutual Funds
- Less Than 21,800
- 21,800-64,900
- 64,900- 196,700
- 196,700-324,900
- 324,900-1,661,300
| Rs. in Crore |
Composition of AAUM
| Equity (%) | |
| Non Equity (%) |
No data found
| Per capita in Crore |
Existing Penetration
| AAUM of GDP (%) | |
| No of AMC Branches |
No data found
Data as on December 2021 | Source: AMFI